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Awards & Recognition

At Jackson National Life Insurance Company® (Jackson®), we are honored to have been recognized as leaders in the areas of customer service, advisor support, marketing, workplace culture and community outreach. Even more importantly, we remain committed to ongoing improvement and continued excellence in each of these areas. The recognition we have received is the collective result of the hard work, dedication and passion of Jackson's most valuable asset — our people.

Jackson has received multiple honors in the following categories:

Advisor Satisfaction

  • Ranked first among variable annuity (VA) providers for Brand Equity and Overall Brand Awareness1
  • Ranked first among VA providers for CoRe Score™, a single measure of company strength and momentum1
  • Achieved the top ranking among VA providers in the Variable Annuity Ownership category, a weighted metric for market penetration, share of VA assets and the proportion of current users who consider a firm to be their primary provider1

Customer Service

  • Call Center World Class Call Certification award from Service Quality Measurement Group (2004 and 2006-2013)
  • Highest Customer Satisfaction in the Financial Sector award from Service Quality Measurement Group (2004 and 2006-2013)


  • APEX Awards
    • Grand Award: Electronic Media (2014)
    • Awards of Excellence: Campaigns, Programs & Plans - Public Service (2014); Electronic Media - Special Purpose (2014); Print Media - Financial & Investment Materials (2014); Campaigns, Programs & Plans - Financial (2014); Electronic Media - 'Green' (2014); Writing - Regular Departments & Columns (2014); Writing - Writing Series (2014)
  • The Communicator Awards 
    • Awards of Excellence: Public Service/Pro Bono - Other (2014)
    • Awards of Distinction: Marketing/Promotion - Campaign (2014); Marketing/Promotion - Invitation (2014); Brochure - Business-to-Consumer (2014); Online Video - Education (2014); two awards for Brochure - Campaign (2014); three awards for Writing - Column (2014); four awards for Writing - Feature Article (2014)
  • Insurance and Financial Communicators Association Awards 
    • Honorable Mentions: Convention Tradeshow and Conference Support (2014); Design - Internally Developed (2014)
  • Insurance Marketing and Communications Association Awards 
    • Awards of Excellence: External Corporate Audio/Visual Communications (2014); Audio/Visual Communications (2014); Single Item, Sales/Marketing/Branding Promotion Total Budget Less Than $10,000 (2014)
  • Telly Awards
    • Bronze: One award for Online Video (2014)


  • Corporate Insight Annuity Monitor Awards:
    • Gold Monitor award for Client Statements (2013)
    • Gold Monitor award for Advisor Illustration Systems (2013)
    • Gold Monitor award for Client Transaction Capabilities (2013)
    • Gold Monitor award for Public Product Information Offerings (2013)
    • Silver Monitor award for Public Homepage & Navigation (2013)
    • Bronze Monitor award for Public Education Resources (2013)

Culture & Community

Detroit Free Press Award

  • Named to the 2014 Detroit Free Press Top 100 Workplaces in Michigan list, ranking as one of the top 25 large companies in the state based on employee responses to an anonymous survey
  • Received the Capital Area Michigan Works! 2014 CATALYST Award for The Zone, recognizing Jackson's contributions to talent development and retention in mid-Michigan
  • Recognized by the city of East Lansing in 2014 as an outstanding corporate partner at the 27th Annual Crystal Awards
  • Received a PACE Award of Excellence from Central Michigan Public Relations Society of America (CMPRSA) in 2014 in the category of Organizational Relations for "Something to be Proud Of..." concert
  • Achieved the "Green" Innovation award certification for Jackson's positive environmental practices in its Nashville building in the 2014 Nashville Mayor's Workplace Challenge
  • Awarded the Junior Achievement President's Volunteer Service Award for achieving 5,000 volunteer hours with Junior Achievement in 2013-2014
  • Received an Honorable Mention in 2014 from the PR News Corporate Social Responsibility (CSR) Awards for the Jackson in Action volunteer program

1Source: Market Strategies International. Cogent Reports™. Advisor Brandscape®, July 2014. Rankings based upon an online survey of 1,437 registered financial advisors conducted between February and April 2014. Jackson ranked first out of 18 VA providers for Brand Equity, first out of 24 VA providers for Overall Brand Awareness, first out of 18 VA providers for Variable Annuity CoRe Score™ and first out of 18 VA providers for Variable Annuity Ownership.

Why Jackson
Jackson is one of the top annuity providers in the country.